Why WooCommerce?

WooCommerce is an open-source, completely customizable eCommerce platform for entrepreneurs worldwide. Go beyond the confines of traditional eCommerce solutions, and be limited only by your own imagination.

• Powered by trust: WooCommerce is built on WordPress, the software powering more than 34% of the web. Regularly audited by Sucuri, an industry leader in security, you’re in good hands.

• Content at the core: Working on top of the world’s most popular content management system, WooCommerce seamlessly integrates commerce with content. Everything you need is in one place.

• Sell anything: From physical products and digital downloads to subscriptions, content and even appointments, you can sell anything with WooCommerce.

• No limits: WooCommerce is entirely open source, which means you can modify and customize anything and everything. Because you have complete control, you can add unlimited products and users, and take unlimited orders.

• Worldwide community: WooCommerce stores and developers come from all over the world - from Norway to South Africa, from Canada to Japan.

• Built by more than 350 contributors from around the globe.

• More than 400 official extensions: From payments and shipping to marketing and accounting, we’ve got a wide variety of extensions available.

• WooCommerce allows you to manage everything from products to orders.

• Built-in blogging: Publish great content and build a strong brand. Use WooCommerce to integrate eCommerce with the world's most popular content publishing platform and blogging software. 

• Embed products, checkout and more on any page .

• Add or modify unlimited Categories, tags to make products easier to find: 

• Add attributes like size so customers can search for items most relevant to them.  Unlimited variations: Offer any number of variations (like color, size, fabric and so on) for a product with the option to set prices, stock and images for each variation.

• Product ratings and reviews: Show customer feedback directly on the product page, including a ‘Verified Owner’ label. Optional.

• Customize for your location: Set the currency, language and measurement units (inches, centimeters or anything else) that’s right for you.

• Product sorting and filtering: Let customers sort products by popularity, newness, rating, price or attribute to find the right fit.

• Unlimited images and galleries: Include any number of photos to show off your products. Set a featured image to highlight the best photo site-wide.

• Unlimited products: Add as many products as you want to sell - your only restriction is your inventory.

• Physical, digital, or both: Sell physical products that will ship to a customer, digital products they can download or any combination of the two.

• Affiliate products: Show products available on other sites with an affiliate link for customers to purchase them.

• Import and export products: Add and update product information like name, short description, regular and sale price, and more using a CSV file.

• Built-in payment processing from leading providers: Take payments via Stripe and PayPal. Accept credit cards, Direct Bank Transfer, checks or Cash on Delivery.

• Shipping options: Give customers the option of pickup, local delivery or shipping. Restrict options available based on customer location.

• Shipping rates: Set a flat rate or define specific rates for different products, like extra charges for heavy products. Calculate and show the right rates to customers at checkout.

• Free shipping: Offer free shipping for certain products or certain locations - the choice is yours.

• Geo-location support: Auto-detect your customer's address to make shipping and tax calculations simpler.

• Tax options: Show taxes based on your customer's shipping address, billing address or your store’s base address. Automatically calculate major country and state tax rates.

EXTENSIONS

• Create and manage your memberships site
• Take appointments and bookings online
• Sell complex products like subscriptions or appointments
• Add a local payment gateway
• Integrate shipping carriers with your store
• Automate your taxes

MANAGE ORDERS AND CUSTOMERS
Get orders out the door in a timely manner and keep customers updated to spark future purchases and happiness. WooCommerce has a set of features to make this easier all around.

• Customer accounts and guest checkout: Allow customers to register and choose to automatically generate usernames and passwords, or not. Display a returning customer login reminder. Enable guest checkout for those who don’t want to register.

• One-click refunds: Offer pain-free refunds to customers that can be managed directly in your WooCommerce dashboard.

• Inventory management: Track stock levels, hold stock after an order is cancelled, get notifications for low and out-of-stock items, hide out-of-stock items and more.

• Order management: Add customer notes, edit stock manually, mark items you shipped, and manage the fulfillment process.

• Email templates: Send notifications to customers at critical stages, e.g., after they make a purchase or when their order is complete.

• Add shop managers: Give your team access to manage orders and view reports without making them an admin.

EXTENSIONS

• Customize your emails and notifications
• Add other features to make fulfillment easier
• Integrate with your accounting solution

OPTIMIZE YOUR STORE TO SELL MORE
WooCommerce comes with features to help you connect your audience with the right offer.

• Search Engine Optimization: WooCommerce runs on WordPress, recognized as one of the best platforms for SEO practices.

• Coupons: Give customers coupons for a fixed amount, a percentage off or special offers like free shipping. Offer coupons for their whole cart or certain products.

• Related products: Show related products to help customers find complementary products or encourage them to purchase more.

• Highlight important products throughout your store: Use a widget to showcase top products, a specific category or tag, products on sale, featured products or recently viewed products on any page of your store.

• Reporting: View sales, refunds and coupons over time. See your top products and categories.

• Dashboard: Add sales, orders, and at-a-glance status summary window to your WordPress dashboard to easily see how your store is doing.

• Add social media integrations to your store

• Integrate Google Analytics or other reporting features

• Level up your coupon and promotion options

Frequently Asked Questions

Still have a question or two? We’ve got answers for common FAQs.

• What is the difference between a Plugin and an Extension?
A plugin is like a phone app. It is a full-featured program that plugs into the main WordPress site. In the admin that plugin controls its features.
An Extension is an add-on to a Plugin. A store Plugin controls products, display, checkout etc. An extension might be one that allows you to accept subscriptions during checkout, add shipping modules and so on. It extends the plugin, in a specific way.

• What about storage? 
HWD offers high-end hosting with offsite backups daily, weekly and monthly up to 6 months. Any issues we fix it without additional charge. Most stores fall under our basic $60 per month hosting fee. If you need more bandwidth due to high traffic, or huge numbers of products we will let you know prior of course and our prices are reasonable. Hosting is important, and we have been helping companies for 22 years online.

• Do you offer 24/7 phone, email and chat support? 
24/7 for real emergencies.
Normal business hours for consultation, troubleshooting, instruction etc. by email and phone.

• Do you offer a one-on-one expert setup? 
That's EXACTLY what we offer. HWD is a personalized and custom design and online marketing company. We take the time to insure the site is working properly, coded correctly, etc. 

• Does WooCommerce include a abandoned cart recovery?
That is not currently a core feature but there are several Plugins that offer this feature at additional cost to install and test.

• Will my store be a Google Trusted Store? 
WordPress is highly welcomed by Google and all search engines, providing the content is useful and relevant.
All sites come with the free version of Yoast - an SEO Plugin that helps engines list your website.
WE also insure you're listed under Google and Bing Webmaster Tools.

• Does WooCommerce support international transactions?
Yes.

• Does WooCommerce have apps for everything?
Yes, we have more than 400 extensions available for WooCommerce.

• Does WooCommerce offer bank vault-like security?
WooCommerce code is audited and secure. Your store is reliant on your hosting solution to be 'bank vault' secure. 

• Is WooCommerce mobile optimized or mobile-friendly?
WooCommerce is mobile friendly - for any small device held vertically or horizontally - The site "Shape Shifts" to fit any screen.

• Does WooCommerce take a transaction fee?
We do NOT take a cut of any of your sales. 

• Do I own my site?
Absolutely - everything you hire HWD to do for you, from design, to marketing, means you own those services. HWD manages them for you. 

• Will I have my own domain name?
Yes, you have to. In fact HWD offers a Domain research and hosting/renewal service. We can help you decide on a quality name, then register it for you and renew yearly insuring that YOU own it. You can purchase more than one domain and it is advised if  you want to truly brand your business name. Please inquire.